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售價:1140  |
| 搜尋參考資料: 1.博碩士論文 etd-0720105-172542 詳細資訊 libetd.shu.edu.tw/ETD-db/ETD-search-c/view_etd?URN=...Translate this page 本電子全文僅授權使用者為學術研究之目的，進行個人非營利性質之檢索、閱讀、列印。 請遵守中華民國著作權法之 ... www.mckinsey.com/featured-insights Featured. McKinsey Global Institute Our mission is to help leaders in multiple sectors develop a deeper understanding of the global economy. im.mgt.ncu.edu.tw/02/main_v.php?id=125Translate this page Chiu, H. C., A. Pant, Y. C. Hsieh, M. Lee, Y. T. Hsiao, and J. Roan (2013); Snowball to Avalanche: Understanding the Different Predictors of the Intention to ... exp.management.ntu.edu.tw/zh-TW/IB/teachers/181Translate this page Shih-Ju Wang, Heng-Chiang Huang , 2012 , Film Critics and Consumer Word of Mouth for Movies: Valence and Variation Effects ... 1.Guide Student’s Learning The Marketing Journey presents five major Customer Value and Engagement themes. The innovat.....more |
詳細資料ISBN：9789814607537 叢書系列：消費者行為 規格：平裝 / 832頁 / 普通級/ 單色印刷 / 12版 出版地：台灣 內容簡介 CONSUMER BEHAVIOR: BUILDING MARKETING STRATEGY PROVIDES STUDENTS WITH A USABLE, STRATEGIC UNDERSTANDING OF CONSUMER BEHAVIOR. THE AUTHORS BELIEVE THAT KNOWLEDGE OF THE FACTORS THAT INFLUENCE CONSUMER BEHAVIOR CAN, WITH PRACTICE, BE USED TO DEVELOP SOUND MARKETING STRATEGY. AS A CONSEQUENCE, THE TEXT INTEGRATES THEORY, STRATEGY-BASED EXAMPLES, AND APPLICATION. FEATURES: 1.THE 12TH EDITION HAS 9 NEW MARKET SEGMENTATION SCHEMES RANGING FROM GREEN MARKETING TO TECHNOLOGY TO GLOBAL LUXURY. THIS IS AN ADDITION TO THE FOUR SEGMENTATION SCHEMES THAT WERE PART OF THE 11TH EDITION. 2.ADDED LEARNING OBJECTIVES TO ALL CHAPTERS AND ASSOCIATED LEARNING AND TEACHING AID. EACH CHAPTER STARTS WITH A SET OF LEARNING OBJECTIVES LINKED TO KEY LEARNING OUTCOMES WHICH ARE THEN INTEGRATED THROUGHOUT THE TEXT AND IN OTHER LEARNING AND TEACHING RESOURCES. 3.30 NEW GLOBAL EXAMPLES |
CARMEN一向是個理性的消費者,能讓他讚賞的商品不多了！最近有些網友在問Consumer Behavior: Building Marketing Strategy(12版)要去哪裡買最便宜呢?因為我自己也想要了解Consumer Behavior: Building Marketing Strategy(12版),所以到處尋找資訊做功課.走過路過,千萬不要錯過！請參閱詳細商品資訊Consumer Behavior: Building Marketing Strategy(12版)包含更進一步圖文資訊的介紹！點擊圖片或文字可以進到更詳細購物推薦網站~ |
要到處比價;尋找低價及可靠的網購地方!希望我整理的資料能對我大家GLORIA有幫助。Consumer Behavior: Building Marketing Strategy(12版) 等好久終於開賣了超讚的啦！最近我也在找Consumer Behavior: Building Marketing Strategy(12版)的相關資訊~雅虎購物、momo購物及博客來是我比較常去逛的EC網購平台,常常有優惠商品可撿便宜。 |
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